When you reply to comments on Instagram, you’re saying that you’re responsive and that you value your followers. A professional account can’t respond to every comment, but it’s still important to be respectful and honest when dealing with customer feedback. The responses you get can have a huge impact on your brand’s reputation. If you do not, you may find yourself losing potential customers.

Whether you’re responding to a customer complaint, a compliment, or an enquiring question, your comments can be a valuable tool for your brand. However, it’s not enough to simply respond with a “thank you.” Your replies should be tailored to your brand, and they should be real and authentic.

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DMs can be a great way to engage with customers. You can create a shortcut to a pre-saved message so that you can quickly reply to messages when they appear. Also, DMs can help you keep the conversation private. Especially if you’re dealing with a negative or angry customer.

If you don’t have the time to manually respond to all the comments you receive, you can use an app like DelightChat. It allows you to reply to Instagram comments privately. Another option is to reply to specific messages with a long-press. Lastly, you can make use of a pinned comment. Creating a pin will allow you to highlight important information, such as when the event begins.

In addition to responding to DMs, you can also respond to comments directly on an Instagram post. For this, you can type in the message you wish to send. Once you have finished typing, you can either hit the ‘Send’ button, or press the back arrow icon.

While emojis can add a sense of warmth to your replies, you need to be careful not to overdo it. A simple, non-threaded, thank you may be appropriate, depending on the audience. Regardless, a professional Instagram account should be cautious about using emojis.

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To respond to a comment, you can either tap the’reply’ button, or you can hover your mouse over the comment. This will display the recipient’s message in quotes. Depending on the type of comment, you may want to mention the person’s username in the reply. Remember that replies are public and therefore, you should be very careful about sharing private information.

DMs are becoming a popular tool for brands to respond to customer service questions. They are especially useful when you have a small group of users. These users can be particularly provocative, so it’s best to take your interactions seriously.

When you reply to an Instagram comment, be sure to thank the user. Not only is this a show of appreciation, but it will also encourage the user to continue sharing. Responding quickly and politely will also strengthen your brand’s engagement with its audience.

Ideally, you should respond to a comment within an hour. Failure to do so can cause your audience to move on to your competitor’s brand. As a rule, the longer you wait to reply, the lower your engagement will be.